We start with an in-depth Marketing Study for
every client.
It is imperative to first understand your company
and the products you have. Then we want to understand the market's
characteristics in China; the industry, the competition, the customers, and the
support system, such as trade shows, industry magazines and other marketing
mediums.
Next, we take this research and determine how your
company could best be positioned in the market. We take a look at price
considerations, distribution channels, product launch timelines, and so on. We
then work with you to estimate the investment costs based on the options we
have identified. During this process we come up with contacts, experts, names
and numbers that will assist us (and you) to successfully execute your
customized plan.
Note: The cost and length of time to complete the study varies, depending on your industry type, product type, and how much investment and experience you already have in China.